What’s Your Shop Window? Now, more than ever we need to think about this! I’ve been a little overwhelmed by all the thoughtful, caring LinkedIn posts addressing the impact of the coronavirus on people’s businesses, lives, and relationships.
What’s Your Shop Window?
In this tellthetruths video, I share how to think deeply and strategically about what your brand’s shop window is and how people find you. The video discusses this specifically in the context of selecting brand names, but the point applies more broadly, now that so many brick and mortar businesses are closed for a while.
This video originally appeared in LinkedIn
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How To Make Brand Names More Memorable
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