We really are all just terrible people.
Look What You Made Me Do!
Check out this #tellthetruths video to find out what happened to our engagement numbers when we started posting bad, negative, critical content. We’re not proud, but at least we’re all together!
This video originally appeared in LinkedIn.
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TRANSCRIPT:
Hey guys, it’s Rebeca with BrandTrue. And what I want to talk about today is we just love to dis. I love to pick things apart and be critical. It’s human nature I guess, but it’s an impulse that I try to fight. Online, I try to be more positive. Thing is you guys are reinforcing my bad behavior. When I make critical, picking things apart videos, you love them. So as a result, I’ve always done a post on LinkedIn every week, “Brand Names We Love,” about great brand names. And I would occasionally also ask questions about brands that I wasn’t so sure about. Well that’s turned into a new feature called We Have Questions, which often means brand names we hate. But, I’m trying to fight my negative impulses and wouldn’t you know when I expanded what I offered to go down to the dark side, my engagement increased 300%. So we share this, we like to dis. Please help me if you have any ideas for brands that you would like to have picked apart, picked on, picked at, criticized, let me know, because we enjoy it, don’t we? Thanks. Bye!
