A tip to make brand names more memorable! In this #tellthetruths video, I talk about a way to make it easier for people to remember your brand name. Make sure it has some meaning in it! It can be directly related to what you offer, or it can be metaphorical. But either way, this technique can help.
How To Make Brand Names More Memorable
When people “see” something in their mind when they hear your name, it will be easier for them to hold onto it. An example is the ancient technology of Blackberry phones. Besides making the product less intimidating, which we needed at the time, that name was also something people could “see,” so it was more memorable.
Take a look for some more thoughts on this and other examples
This video originally appeared in LinkedIn
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The Power of Your Name’s Descriptor
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