Does Banana Republic SUCK? As a name, we mean, not as a brand. In this #tellthetruths video Rebeca applies our three brand name questions to the global clothing retailer, Banana Republic.
Does This Name Suck? BANANA REPUBLIC
Watch to see whether we believe the name is a brilliant complement to their brand strategy or a lead weight that, well, just sucks.
This video originally appeared in LinkedIn
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