If there’s one thing I’ve learned from sharing all these videos with you lovely and good-looking people, it’s that you can’t get enough of those videos where I dig into those issues in naming and branding which I love to hate.
Should Your Name Be Sizzle Or Steak?
In this #tellthetruths video Rebeca explores the difference between names that describe functional benefits and those that speak to image or emotional benefits. Either approach can lead to awesome names, and we share some fun examples.
Does This Name Suck: No Way!
Does the name DURAMAX suck? No, it does not! BUT, Rebeca failed to mention in this #tellthetruths video that there is a little question about this name’s uniqueness in the category.
How To Name Your Evil Lair
Sorry, you’re just going to have to watch this #tellthetruths video to hear about this villainous example.
Battle of the Brands: Patagonia’s Worn Wear vs North Face’s Clothes the Loop
You guys love these battle videos! This time we’re pitting Patagonia and North Face against each other — but it’s not a head-to-head match-up. We’re teeing up two of their sub-brands.
Don’t Embarrass Yourself!
Let’s review some brand names that are often mispronounced. This time we’re focusing on brand names that are in foreign languages and how to navigate the “asshole line” when pronouncing them.
Does This Name Suck? I Like It!
Does the name Sprite suck? You’ll have to watch this #tellthetruths video to see what Rebeca decides after her TRUE name analysis.
Let’s Talk About Naughty Brand Names Again!
It was a very popular topic for us before, and there are more naughty, crass, provocative names out there that we want to share.
Does This Name Suck? Heck No! We LOVE It!
DOES THIS NAME SUCK? GORILLA GLUE Spoiler alert: NO! It does not. We love, love, love the name of this local brand. Watch this #tellthetruths video to see why it works so hard as a name.
