BrandTrue’s Don’t Miss, Killer Tip! Seriously, this could be one of the best tips we’ve ever shared! How To Make Your Brand Names More Memorable
Does This Name Suck? We’re not sure!
BrandTrue Weighs In On HYDRATION VACCINE: Does This Name Suck? You know, we’re not really sure. That’s why we need your help!
Podcasts Are The New Social Clubs
How Have Podcasts Become This Era’s New Version of The Social Club? Check out our latest #tellthetruths video to hear Rebeca’s take on how podcasts have replaced bowling alleys and their like as places of community, belonging and identity.
Does This Brand Name Suck???
BrandTrue Weighs In On Crackle — Does This Brand Name Suck?
How To Name Your Podcast
Are you famous? If you are, and you start a podcast, it’s easy to figure out what to name it. But if you’re not famous, what’s the best approach for a podcast name?
Does This Name Suck? No Way!
Is “Snag” a positive word or a negative one? Yes! For that reason it’s a great brand name for this clever brand of tights.
Pissing People Off Is NOT Good Branding!
Pissing People Off Is NOT Good Branding!
Pissing People Off Is NOT Good Branding! Do people sending direct mail (snail mail) unsolicited junk expect a reply? Of course not. So why do people think you’re going to be guilted into answering their uninvited emails?
Does This Name Suck? Nope!
Does This Name Suck? Chubbies sounds like it might suck, but actually, upon analysis, it’s quite charming and disarming.
Should You Name Brands After People?
Should You Name Brands After People? You need to look at several factors, most notably where your brand equity flows from and what are your category conventions.