Elon Musk is a person, but also a personal brand, that just confuses us to no end. He makes controversial and conflicting statements and still there are many people that idolize him (even while increasing numbers of others don’t!).
Does This Name Suck? NO!
If you don’t like this brand name put up yer dukes, because them’s fighting words! We love this clever and transparent name that works on a couple of different levels.
Does This Name Suck? Not At All!
When a name is hard to pronounce – or hard to know what the proper pronunication is, that’s usually the absolute kiss of death. Yet this is the second brand that falls into that category where we think it works to their advantave.
Wotsits
BrandTrue Tackles Our First British Brand Name: Wotsits . Do we love the name of this snack food? Is it suspiciously addictive? Yes and yes!
Trust In Patagonia
The thing that makes Patagonia’s recent move to place their company in a trust to benefit the environment such an incredibly strong branding move is that it was in no way a branding move.
How To Make Your Brand Names More Memorable
BrandTrue’s Don’t Miss, Killer Tip! Seriously, this could be one of the best tips we’ve ever shared! How To Make Your Brand Names More Memorable
Does This Name Suck? We’re not sure!
BrandTrue Weighs In On HYDRATION VACCINE: Does This Name Suck? You know, we’re not really sure. That’s why we need your help!
Can We Save a Word That Sucks?
Should Someone Rehabilitate These “Micro Negative” Words and Turn Them Into Powerful Brand Names? As we often talk about here, sometimes words with a little pinch of negativity turn out to be truly awesome brand names.
Podcasts Are The New Social Clubs
How Have Podcasts Become This Era’s New Version of The Social Club? Check out our latest #tellthetruths video to hear Rebeca’s take on how podcasts have replaced bowling alleys and their like as places of community, belonging and identity.
